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Waya Electric Looks To Ramp Up Operations For Its B2B-Focused Electric Motorcycles In Kenya - CleanTechnica

Waya Electric Looks To Ramp Up Operations For Its B2B-Focused Electric Motorcycles In Kenya - CleanTechnica
Source: cleantechnica
Author: @cleantechnica
Published: 10/22/2025

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Waya Electric, a relatively new entrant in Kenya’s rapidly growing electric motorcycle sector, aims to scale operations by targeting niche B2B markets that have distinct performance needs compared to the mass-market riders. While Kenya’s electric motorcycle market has grown impressively—reaching about 7% penetration in 2024 and expected to hit 10% in 2025—most existing products focus on price-sensitive, lower-end income-generating riders. Waya Electric differentiated itself by conducting extensive research and identifying underserved segments such as heavy-duty rural users, last-mile LPG delivery, conservation activities, and urban fleet management, all of which require higher torque, longer range, flexible charging options, and the possibility of battery ownership. Starting operations in early 2023 with a small workshop, Waya initially converted used motorcycles to quickly generate product feedback and revenue. Their approach complements the existing ecosystem by addressing specific B2B needs that demand robust performance and adaptability, while still delivering significant cost savings. The company emphasizes rapid

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energyelectric-motorcyclese-mobilityKenyaelectric-vehiclesclean-transportationsustainable-energy